AWS

Sasha Rubel

Directora de Políticas Públicas para IA Generativa en EMEA de AWS
Responsable de políticas públicas en IA generativa para AWS en Europa, Oriente Medio y África. Trabaja en la regulación, ética y adopción responsable de la inteligencia artificial.

Sesiones:

15
Abril de 2026, Miércoles
16.55 Planet Zero

AWS - Unlocking Europe's AI Potential: From Zaragoza to the world

Europe’s AI revolution is at a defining moment - and the window to lead is closing fast. New findings from Unlocking Europe’s AI Potential 2026 reveal a stark divide: while most businesses are using AI for incremental efficiency gains, those at advanced stages of adoption are far more likely to achieve significant productivity and competitive advantage. Sasha Rubel, Head of AI Policy, unveils the research, highlights Spanish innovation scaling globally, and issues a bold call to action for business and policy leaders